REALTOR TAKES RISK…WAS IT THE RIGHT ONE?

Jon entered the real estate business in 2008. He was ready, willing and able to jump right in the shifting market and start making money until…reality hit…the market!

Jon had the foresight to envision potential hazards in his new business without the right type of guidance.

Coach Linda Berger was referred to him by agents in his office and started coaching before he got lost in the chaos of lenders not lending money, sellers loosing their homes and buyers just wanting the best deal and then not sure they got the best deal.

SITUATION
Jon realized he was financially risking by hiring Coach Linda even though she had come highly recommended.

When weighing the risks he could –spend money and time marketing and hoping that he was taking the best steps to build a solid foundation for his business or risk adding to the initial investment -hire a qualified coach that knows the real estate business to teach him how to add value to himself and his business and help navigate him through the risk.

He made the investment part of his business start up costs determined it would facilitate a shorter lag time in finding his way around the volatile real estate market.

OBJECTIVES / GOALS
Coach Linda worked with Jon on building a systemized business that would support his goals and would make his growing schedule easier to manage.

Jon knew his most important responsibility to his clients was writing and negotiated contracts to close. Jon also realized that there are a million I’s to dot and T’s to cross so it was essential to his success that he create his operating manual and check lists supporting his systems.

SOLUTIONS
Coach Linda suggested that as Jon went through each aspect of his business that he write down all of the steps taken and the calls needed to create a successful contract to close. Also, to do the same for listings and buyer interviews. He built his systems around the essentials steps in real estate.

TASKS ANS SYSTEMS TO REACH SOLUTIONS
The most important action Jon had to take was ‘to take action’ and keep taking action in the direction of the closing table which is what his clients expected of him.

Jon worked a scheduled that was built around his goals and business objectives. When he didn’t feel like showing up that day he would review his goals and take out his action plan to motivate him to keep going.

AH HA BREAKTHROUGH MOMENTS
As Jon started to work with more clients and receive more and more referrals he realized the time he invested in building a strong foundation paid off with closings –sooner rather than later. The financial investment he made up front cast the foundation of a solid focused business. He said ‘coaching made all the difference for him and he wouldn’t be where he is now only months into the business.’

RELEASING A BLOCK TO A BREAKTHROUGH
Jon feared loosing his savings if he didn’t have a closing. He also realized he was in a catch 22. Hire a coach to close deals faster or not hire a coach and hope he could do it on his own. He took the risk and learned the value of calculated risk taking instead of blind faith.

BREAKTHROUGH RESULTS
Jon has had three closings and three more set to close. He has two listings and two pre-qualified buyers.

Now those are results worth risking for. Linda